It is no exaggeration to say that designers are engaged in the manufacture of contemporary reality. Professor Rick Poynor, Obey the Giant.
This is the reason a designer should always create the best possible work, and hence reality, for themselves and their fellow travellers though this life.
Bringing graphic design to the screen involves inherent challenges, but also offers amazing potential. With the will to achieve, a clear concept, skill, knowledge and dedication there is almost no limit to what you can achieve.
With more and more of our lives being conducted online today a professional web presence is no longer a nice to have but a necessity. Making this a reality is what I do. It's an exciting time to be involved in web technologies!
A well thought out and constructed brand is one of the most fundamental elements of a successful business. It must communicate what the business is about, core values, goals and services or products. And all in a very short amount of time. It must inspire trust, interest and long term loyalty. In short, it is of paramount importance.
That is why I take the creation of a brand very seriously. From logo and other graphic elements, to colour palette and font choices, all must work holistically, untied in projecting exactly the right perception into the public consciousness.